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Secrets to make your virtual event successful by our virtual show run team

Secrets to make your virtual event successful by our virtual show run team.

Webinars, online conferences, live streams, and a host of other events are now held virtually efficiently and cost-effectively to connect the global audience across a theme. A virtual event platform offers a lot of advantages and stands as a testimony of great programming skills. It helps build professional relationships, reaches a wider audience base, accommodates those who are not able to attend in person, and above all, stays within the budget.

But hosting a virtual event is not as easy as it sounds, and takes expert knowledge and experience to yield success out of it. You should leverage on a platform that offers the thrill of a live experience along with the complete effectiveness of digital engagement. Virtex is one such expert virtual event platform in India that unscrambles the limitless possibilities of the virtual world for a phenomenal experience.

How Virtex creates immersive virtual experiences for its clients?

Be it conferences, launch events, community events, R&R shows, training programs, or exhibitions, Virtex offers the most secure, scalable, and customized virtual event platform that is backed by the power of data and analytics. We help connect your brand with its end audience through our expert AI-powered services. Our services are scalable as they are hosted on a secure platform along with best-in-class tools to engage the audience and measure the business objectives at the end of the event. Our virtual show run team also leverages real-time data to analyze the progress and optimize the virtual experience.

Little secrets of Virtex unfolded – how we create dynamic virtual experiences:

Virtex is the best virtual event platform in India that helps its customers host or conduct virtual events on a trusted platform that has been globally accredited. Here are our little secrets that help create an immersive and dynamic on-screen experience for our brands.

  • Relevance: Our virtual show run team ensures that the theme of the event relates to the audience and is inclined towards their psyche. They get the timing of the event right, based on the context, and keep it short and engaging.
  • Differentiation: We know that the world revolves around the online sphere and thus we do all it takes to differentiate your event from the rest of the pile. Our team ensures to relay events that lean into the insights of the audience.
  • Hosting with appropriate tools: We use the right software and AI enabled tools with the utmost focus on privacy and data security. With Virtex, you can create interactive virtual exhibitions, restricted meeting rooms, café and game zones, and almost everything under the radar of virtual events, on par with your business requirements.
  • Support and analytics: Our clients trust us, as we have their back throughout the event. Our holistic event organizing approach and live analytics with real numbers are what differentiates us as the best virtual event platform in the country.

At Virtex, we deliver your brand’s message and impression to your target audience, over a robust and scalable online platform. Our sophisticated technology measures business engagement and makes the entire event highly interesting for the audience and of monetary benefit for our clients.

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How to drive more attendance for your virtual event?

How to drive more attendance for your virtual event?

If the last year has taught us anything, it’s that virtual events are here to stay, regardless of how the epidemic unfolds. Unsurprisingly, the number of companies organizing virtual events is expected to quadruple by the end of 2022. Surprisingly, 55% of event planners expect to increase their investment in virtual events in 2021. The worldwide virtual events market was valued at $78 billion in 2019 and is expected to expand at a compound annual growth rate of nearly 23% through 2027. The virtual event trends in India have also followed the international trend. As a new concept, many users have been unable to quantify the number of events they should attend in a week or fortnight. This is why screen fatigue is a common issue due to which the overall popularity of virtual events could reduce. However, the event organisers should take account of some important points, as presented below, to drive more attendance to the virtual event:

Virtual Event Platform

This might sound basic, but it is crucial to note that the platform on which the event is organized plays a significant role in attracting people. Make sure your platform can manage an event of your magnitude and that it has all of the interactive features you’ll need, such as polls, breakout rooms, live chat, and feedback systems. Virtual event platform eventually helps in increasing the success rate of the overall online exhibition event.

Create an Attractive and Engaging Landing Page

First impressions are crucial. Your event landing page is where potential attendees learn all there is to know about your event. Dazzle them with a concise event offering, clear communication, and a beautiful page UI. Try to make the page engaging and appealing to the people. Give as many facts about the event as possible in a straightforward, easy-to-understand manner – what is the event’s idea and goal, what problems does it address, what to expect from different sessions, who to contact for additional information, and so on.

Start Promoting the Event Early

In general, virtual event participants tend to register in the last month before the event. This is no reason, however, to begin advertising it as soon as feasible. Be the first to put a date on your members’ calendars and exploit the time between updates, incentives, and syndicated material to pique their curiosity.

Increase Your Email Marketing

According to Markletic’s recent research, email is the single most successful technique to promote virtual event registrations for 76% of marketers. Create emails that highlight different aspects of your event, such as networking hours, keynotes, and breakout sessions, inside your email campaigns.

List your Event in Various Platforms

This step can determine the nature of your event. However, if your event is accessible to the public, try putting it on services like Eventbrite, Facebook’s Event listings, and other comparable sites. It’s usually free to post your events on other websites, and it can help you reach a wider audience, especially if your event is about a topic that people are looking for.

Leverage Influencers

Engaging an influencer will help in improving the overall buzz about an event. The overall reach of the event will increase and hence attendance will be improved significantly. In the current scenario, there are several nano and micro-influencers on different social media platforms that could be leveraged to increase the overall popularity of the virtual event.

Leverage word-of-mouth from existing attendees

Live reviews and reactions from existing attendees on social media platforms could help overall popularity for an existing event. Further, such reactions could help in engaging more audiences in future events.

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Ways to Monetize Virtual Events

Ways to Monetize Virtual Events

Virtual event monetization refers to hosting a live virtual event and generating income by selling products/services to your targeted audience. In the pre-COVID period, live events were a key source of money. Virtual events also provide a lot of advantages, but they have their own set of challenges. Revenue generation appears to be one of the most common roadblocks.

According to research from Event Manager Blog, 32.8 percent of event planners are still not maximizing the value of their virtual events and are simply doing it for free. The truth is that there are a lot of untapped opportunities for planners to monetize virtual events.

Strategies to Monetize Your Event

VIRTEX, a leading technology transformation company in India, has built an ever-evolving virtual engagement platform that provides “end-to-end meeting and event management solutions”, enabling global brands to create highly engaging virtual experiences.

We have put together below ‘tried-and-tested’ methods that will enable you to monetize your virtual events and realize the full potential of your virtual events.

1. Sell Premium/Paid Tickets

One of the easiest methods to make money hosting virtual events is to offer attendees limited free access to the event and encourage them to purchase a ticket to view the entire event. Alternatively, you can offer a mix of free content and paid upgrades.

Using a ‘tiered ticketing strategy’ model, event organizers can profit from virtual events. An organizer can also collect specific attendance data based on the upgrade chosen. This allows sending out targeted follow-up marketing and promotional offers to attendees after the event.

2. Sponsorship Opportunities

Virtual events, like in-person events, offer a variety of ways for event organizers to earn money by recognizing sponsors. VIRTEX, one of the best and futuristic virtual event platforms in India, recommends marketers think ‘outside the box’ and go beyond traditional sponsor packages such as mentions on the events website and registration page.

Marketers can build sponsor visibility through social media channels; online exhibit halls; rotating advertisement banners which endorse breakouts, and gamification with sponsor messages. Sponsored host sessions or expert roundtables can also be included. They can be promoted through methods such as email marketing and push notifications.

3. Recommend Affiliate Offers

Affiliate commissions are another wonderful way to generate money from an event. If you’re going to be promoting affiliate tutorials, software, or products, during your virtual event, then, you can become the company’s affiliate partner and promote your affiliate link. You can earn an immediate commission if the attendee buys a product or signs up for a free trial via the affiliate link.

4. Sell Ad-Space

Your registration page and event website will receive a lot of traffic. Hence, you can sell ad spaces to earn revenue in the same way that you offer sponsor packages. Running the most relevant advertisement for your event is the best tactic to gain from advertising revenue.

If you do not have enough time, though, you can make money using Google AdSense. You should choose an advanced tracking tool which allows you to maintain track of your efforts. This enables identifying which of the online marketing initiatives are delivering the most traffic to your business and event website.

5. Upsells and Bumps

Event organizers can make money by selling add-on products to attendees when they buy a ticket to the event. This is done by prompting add-on products which the buyer will be interested in buying. And then, asking the buyer to check a box before completing the order.

If the buyer has already bought the event pass, you may send him/her to an upsell page. This prompts him/her to evaluate other products so as to include it in his/her order. You can promote your existing products or anything you have created to complement the virtual event as add-on products.

Bottom Line

Virtual events have a lot of monetization potential. However, it all depends on how well you can make use of the available opportunities.

VIRTEX, a topmost technology transformation company, has built a cutting-edge technology virtual event platform in India. VIRTEX recommends several ways to incorporate and maximize virtual event monetization in your event. This is evidenced by the number of revenue generation possibilities outlined above.

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How do virtual exhibitions deliver more ROI than physical expos

How do virtual exhibitions deliver more ROI than physical expos

Trade shows and expos were a catalyst to draw attendees for a business, but with the outbreak of the pandemic, the physical expos came to a standstill. People are now afraid to attend any gatherings, which appears to have changed the landscape of events. With safety in mind, many firms have taken the plunge this year and are hosting virtual events.

Hosting a physical expo is a costly affair, you have to gather people and convince them to stay interested in the expo till the end. An exhibition hosted virtually gathers audiences beyond geographical boundaries, is cheaper to host than in-person ones, and in the process enhances ROI

How do virtual exhibitions reflect on your business ROI?

While we understand what is in it for brands to organise virtual exhibitions, we shall delve into how brands are generating more ROI from these virtual exhibitions than physical expos.

1. Better brand exposure

Compared with physical expos, the virtual event platform has a longer lifespan. It can last for several days, as long as the organizer wants. The brand has a better, faster, broader, and in-depth reach. Brand exposure leads to brand recognition, which can easily persuade prospective customers to sample your brand for little to no cost at all.

Furthermore, firms with a loyal customer base do not need to spend a lot of money on new customers, because loyal customers will constantly come back for more. These same loyal customers are likely to become brand ambassadors, recommending your business to their friends, family, and other online customers.

Moreover, brand awareness and recognition improves the effectiveness and impact of other marketing efforts, resulting in increased sales and repeat business.

2. Global reach

Virtual events have a large audience and can reach worldwide markets. Because virtual events are scalable and accessible to anyone with a smart device and internet, they generate leads. Virtual events reduce restrictions such as physical barriers and time zone differences, resulting in a significant increase in audience size.

Conferences, trade fairs, and exhibits all have the same purpose: they are utilised by businesses and organisations as marketing tools to interact with their customer base and generate leads. The larger your customer base, the more people are aware of your brand. This can translate into higher sales, increased revenues, bigger profits

3. Virtual events helps to get valuable feedback

Feedback is a crucial component that allows every organiser to assess how well he has done thus far. While gathering feedback at on-ground events can be difficult, collecting data from virtual events is simple. Through feedback sessions, the brand can obtain a sense of the pulse of the target audience and gain clarity on the audience’s exact demands.

The audience also feels appreciated because their opinions are taken into account, resulting in long-term brand loyalty. Customer loyalty assesses not only a company’s ability to acquire new customers, but also its ability to keep existing customers happy. It also improves ROI and attracts new customers.

4. Virtual events are cost-effective and lead to larger customer base

Virtual events are both less costly and more effective than traditional events. You do not have to plan out the travel costs, the venue budgets or any other type of logistics. For a much lower fee, the virtual platform is custom-made to suit the brand and business.

The combination of larger attendance and reduced cost results in a higher ROI for every event. Larger audience means larger potential customer base and a larger customer base means the company will make more sales and generate more revenue.

5. Enticing virtual booth designs can enhance ROI

Virtual trade show organisers must design their events from a single location, allowing viewers to peruse a variety of exhibits. Using a website or app to display organiser profiles, photos, logos, and posters to make your business stand out allows attendees to seek more information and eventually converts them into leads. Adding a highly recommended booth staff option allows attendees to contact you, learn more about the product, and become prospective leads for your company.

Conclusion

In the coming days, virtual events will prove to be an essential marketing tool that firms will use to grow their customer base. With a clear set of ROI and other advantages in play, it’s time to abandon the traditional method of event execution and go digital.

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Virtual Exhibitions: B2B Trends for 2020

Virtual Exhibitions: B2B Trends for 2020

Covid-19 has hit the economic activities with a purpose and vengeance. There are hardly any areas or sectors which are left unaffected due to the pandemic. However, one of the greatest impacts have been taken by marketing and promotional plans of companies. There are countless events which were either postponed or cancelled in wake of the pandemic. However, even though nobody realises or acknowledges it today as there’s no research on how “virtual events and exhibitions ‘saved the day’ during the pandemic”, virtual exhibitions have helped in reducing the overall pressure off the decision-makers around the world. The total size of B2B virtual exhibitions shall be close to $774 billion by the end of year 2030. Furthermore, 84% of the organisations that held a virtual summit reported that the total cost of organising the event was reduced considerably. Furthermore, 74% of the event organisers feel that virtual exhibitions will dominate the future of B2B summits. Even if the pandemic subsides soon (which we wish so much), around 97% of event managers predict that the overall number of hybrid events will increase in the coming years.

Virtual and online exhibitions not only helped in ensuring that not all events were cancelled or postponed; it also opened up new arenas for event planning and management which will be used even after the pandemic is over for good. Continuing with the positive trends for virtual exhibitions and hybrid event platforms, the following factors should dominate the B2B trends in the year 2020 in respect to online exhibitions:

1. Live Translation:

Language barriers decide success or failure of an event. With inclusion of live translation, any live event can be available for people in different parts of the world. These live translation feeds could be accessed through headphones and earpieces. With improved technology, a large number of languages could be included for increasing overall participation.

2. Event-based Applications:

Since there are a number of applications that are used currently for facilitating online exhibitions, the trends in future, especially in the context of B2B virtual event platforms will include personalisation of event apps for calculation of brand activations and engagement level of an event. From a B2B perspective, it would mean better reporting to monitor the overall success of the event.

3. Inclusion of chatbots and machine learning:

Even though the digital technologies have evolved significantly due to which virtual exhibition platforms have been able to deliver value to the business organisations. Machine learning can help in delivering value by aligning with quality required by a business. Furthermore, there could be better interactions and quality of FAQs could be improved.

4. Connection through live streaming:

Better interaction between organisers and audiences could be facilitated through improved technologies. Live streaming will help in saving time and improving the quality of meetings.

5. Improved Engagement:

Different engagement features could be included in the hybrid and virtual exhibition platforms such as “Q&A”, “Group Chat”, “Raise Hand” and “Social Lounge” which would help in improved interactions between the parties.

6. Facial Recognition:

Another important development in the field could be introduction of facial recognition that will improve level of event security. For a larger B2B interaction, such a feature should be needed for a better and personalised experience for attendees.

7. Inclusion of multi-sensory experiences:

Virtual exhibitions take account of sights and sound which makes it quite limited in creating a lasting impression among the participants. However, with touch panel interfaces, gamifications, and VR technology, B2B hybrid and virtual exhibitions could help in including a wider range of senses.

One of the important reasons due to which virtual exhibition platforms have become popular during the past few months could be the fact that businesses around the world realised that virtual and hybrid event platforms can not only help in coping up with the pandemic-induced environment but it is an answer to a simple problem. For instance, there could be a number of events and meetings wherein online exhibitions are more feasible than the traditional ones. In the upcoming years, it is expected that events shall be more interactive, informative and dynamic. Virtual exhibitions, especially in the context of corporate event management, are here to stay, and platforms like VIRTEX are helping to make it possible.

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Checklist for choosing a hybrid event venue

Checklist for choosing a hybrid event venue

The event industry saw a massive shift in trends and technology in terms of hosting an event. Hybrid events are one such trend that has taken off and is the future of the events industry. Hybrid events are like the traditional events and new technology (virtual events) being together under the same umbrella to redefine how the events will be held in the future.

A hybrid event platform is essentially a blend of technology and networking equipment that will make the hybrid event venue stand out from the rest.Here are some things that you should consider while choosing your perfect venue to host a successful hybrid event:

1. Venue capacity

Getting to know the capacity of the venue is essential. Think of questions like, is the space sufficient for the equipment and team? Is there any separate room available for live streaming? Will the projected count of attendees fit into the venue? These questions are sure to help you nail a perfect venue to host your hybrid event.

2. Equipment

Multiple cameras, microphones, tripods, lights, and giant screens are some of the equipment an organizer must include in their checklist. The kit can be yours or hired externally. A suitable option is to choose a venue with all the equipment mentioned in the list or request the platform to accommodate the equipment if it’s not available.

3. Efficient power supply

A robust power supply is required to handle high-quality equipment like cameras, computers, and virtual platforms. The attendees coming to the event will need a power supply to charge their devices like mobiles and laptops. Make sure your venue has adequate power outlets for all your equipment. Check for the backup power source with the platform in case of a power outage.

4. Internet Connectivity

A hybrid event requires seamless internet as it live-streams the event to its virtual audience. Ensuring secure and reliable high-speed internet is crucial while selecting a venue.

5. Safety Measures

Since hybrid events became popular during the pandemic, safety measures will be the core thing to have in the future. While choosing a venue, make sure to check the venue’s safety measures as advised by the government, like social distancing, clean restrooms, masks, sanitizers, etc.

6. Accessibility

The term “accessibility” refers to the ability of anyone, including people with special needs, to use the venue and its services. Knowing who your attendees are and what their needs are. You’ll almost certainly know whether or not there will be children at your event, but you may not know if there will be people with disabilities.

7. Cost and flexibility

Negotiating with venues by being flexible on the event date may be an excellent strategy to save money. They could have some open slots on their schedule that they’d like to fill. You are more likely to receive a lower price if you provide two or three date alternatives.
Finding the right venue to host your hybrid event can be a daunting task, but it will be all worth it if you host it properly. We hope these things have helped get you thinking critically and creatively to find your perfect venue.
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6 Common Blunders To Overcome In Your Next Virtual Show

6 Common Blunders To Overcome In Your Next Virtual Show

Hosting a live event is an uphill task with lots of planning, workforce, and a big budget involved, with no room for errors to pop up. The same happens with virtual events. It takes a lot of hard work and focuses on organizing a virtual event successfully. Virtual events have been a blessing since the events shifted from in-person meetings to virtual meetings. Virtual events are getting exceedingly popular with time. According to Grand View Research, the virtual events market size was valued at USD 78 billion in 2019 and is projected to grow at a rate of at least 23% per year from 2020 to 2027. The transition was newer to many organizers, and it forced them to host outside their comfort zones. Unfortunately, mistakes happen unintentionally and get rectified immediately so that the event proceeds smoothly. So to successfully conduct a virtual/hybrid event, let’s look at six common blunders and how to avoid them:

1. Choosing the right platform:

Not having a perfect platform can be a daunting task to host a virtual event. There are dozens of virtual event platforms available, but choosing the right one is tricky. To ensure that you have selected the right platform, make a checklist of features you want in your event and match the platform that suits your list. Our virtual event platform is secure, customizable, and easy to use to deliver an immersive virtual experience for the audience.

2. Avoid too much content:

Content is a crucial component of the virtual event. Having the right balance in the planning of sessions and their durations can lead to better audience engagement. No one enjoys sitting through heavy PowerPoint presentations for longer durations in an event. To not let that happen, focus on delivering informative, short yet engaging content with having frequent breaks in between sessions for the attendees to relax and look forward to the event. VIRTEX provides attendees with café and game zones so that attendees’ excitement stays for the entire event.

3. Rehearsing for the event:

Rehearsals are mandatory to make sure you conduct a successful virtual event. Having red flags in between circumstances does not look good. To avoid that, make sure that your audience and tech support teams are a part of this process to understand how the day will flow and spot any potential weak points in your setup. Ensure that everything goes well smoothly to deliver brilliant event experiences to attendees when the actual event date arrives.

4. Inexperienced Speakers and Host:

If the speakers/host are not engaging enough, it becomes pretty hard for attendees to remain enthusiastic in the virtual event. Get experienced speakers and have their content beforehand so that there won’t be any technical issues. Speakers are an essential part of your virtual event. Providing necessary tools will help them put on a show that engages the audience actively.

5. Boarding the right sponsors:

Forgetting to include sponsors is like missing sweetness from the chocolate. Having them on board can add value to your event as well as generate revenue. They are the trustworthy sources of any event, be it physical/virtual/hybrid. As per Marketing, 91% of event organizers get their event sponsored to attract more sponsorship to generate additional income. Sponsors should be related to the theme of the event for better engagement.

6. Following up with attendees:

For a successful event, it is essential to get a follow-up of attendees. Follow-up can be taken as a thank you email or a post-event survey at the end of the event. Send it to attendees, presenters, sponsors, volunteers, and staff to better understand how the event was and what to improve in the future. Many common challenges can be avoided with proper knowledge of how to overcome them. As the saying goes, you learn from your mistakes and improve upon them in the following virtual/hybrid event.
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Elon Musk’s guide to captivate the audience in a virtual event

Elon Musk's guide to captivate the audience in a virtual event

There are numerous significant obstacles that come in the way of hosting a successful hybrid or virtual event. These vary from ineffective communication to unsatisfactory audience engagement.

If you’re like most people and wondering how to prevent these issues in the first place, you’ve arrived at the right place. In both hybrid and virtual events, you must integrate efficient communication techniques.

Let’s discuss the key components that can assist you in incorporating effective communication into your event planning process. In 2018, Elon Musk sent an email to his staff, where he offered some unique tips for boosting productivity. These four pointers will help you transform your business in the Musk way.

Avoid using complicated idioms or jargon.

“Don’t use acronyms or nonsense words for objects, software, or processes. In general, anything that requires an explanation inhibits communication. We don’t want people to have to memorize a glossary.”

You’re wasting your time and your guests’ time if you have to explain every industry term. No one ever complains of using a simple glossary, but people will complain about using complicated words.

Choose right speaker(s)

Musk states that a speaker/panelist should leave if they don’t add to the event’s value. “Walk out of a meeting or drop off a call as soon as it is obvious you aren’t adding value. It is not rude to leave; it is rude to make someone stay and waste their time.”

A speaker should pay attention to this pointer. If their discussion is not bringing anything to the table, they should consider changing their topic. When you hire speakers with extensive expertise, they are more likely to engage the audience.

Having an engaging speaker also encourages virtual attendees to voice their opinions. As a result, we recommend partnering with successful communicators who are comfortable working with a diverse group and enriching the session for the viewers.

Customize features and build interactivity

Incorporate customized interactive elements to improve audience involvement. How will the virtual guests interact if an organization fails to personalize the event platform appropriately? Virtual guests do not participate when there are no exciting features to engage, share and communicate.

Therefore, it is an organization’s responsibility to customize and/or personalize the entire environment and add interactive engagement features. Adding elements like live polls, surveys, one-to-one audio-video calls, games, etc. allow them to share their thoughts.

Almond Virtex is a fully customizable virtual event platform for conferences, exhibitions, launch events, R&R shows, community events, training programs, and other engagement-led initiatives. It’s secure, scalable, and extremely easy to use. Leveraging the power of data and analytics, the platform delivers a phenomenal return on experience.

Always have an "Out-of-the-box" idea.

Musk goes on to state that – “In general, always pick common sense as your guide. If following a “company rule” is ridiculous in a particular situation, such that it would make for a great Dilbert cartoon, then the rule should change.”

Think out of the box to create an attractive event theme or a group of virtual & content experiences or never-seen-before engagements, which will keep the audience hooked and ensure they remember it fondly days and months later.
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4 kickass ways to boost engagement in your virtual events

Alert!! 4 kickass ways to boost engagement in your virtual events

Virtual events have been around for a long time. However, many event planners were ignorant of their importance until COVID-19 entered our lives. A considerable proportion of marketers have confessed that they had never considered virtual events before.
While several blogs cover online events and their benefits, relatively few address the virtual audience’s crucial challenges. The significant difficulty here is organizing the event that creates and sustains engagement with live and virtual audiences. Fortunately, there are ways of organizing exciting events with a dedicated audience. Marketers can convey information, acquire leads, analyze data and optimize ROI without losing their audience with the proper combination of tools, software, and content.

Here are four ways to boost engagement in a virtual event.

DYNAMIC BREAKOUT ROOMS

If you conduct a virtual session in a single room with a massive audience your audience loses interest, hence exiting the event. Breakout sessions offer participants the option to participate in small groups. These workshops allow participants to work together, network, or collaborate. Our virtual event platform provides restricted access to public and private breakout meeting rooms or enables attendees to create their meeting rooms for better communication and understanding.

INSTANT SURVEYS, POLLS, AND Q/A SESSION

One of the most significant benefits of instant surveys, polls, and notification is that they provide a more tailored approach to learning. Speakers or organizers get to ask questions from the audience for their opinion during an online event, and attendees will get instant gratification for participation. The majority of events include a single block of Q&A at the end of the session. Instead, incorporate numerous Q&A sessions throughout the presentation, especially following each unique speaker session.

CAFÉ AND GAMES ZONES

Integrating gamification into your online events is an engagement notion for overcoming participant drop-off rates. Gamify several aspects of your virtual event to increase event engagement. One of the best virtual event engagement ideas is to incentivize participants with digital incentives. Our virtual event platform will help capture the attention of a large number of worldwide guests, retaining them throughout the event.

CREATE A SELFIE PHOTO BOOTH

Who doesn’t enjoy having their picture clicked? We believe no one. Integrate personalized selfie photo booths into your virtual events to provide extra fun and excitement. It helps keep visitors interested and involved with your event while they pose for photos in the customized photo booths. With VIRTEX’s selfie booth, make your attendees take back memories through a 100% customizable photo booth and share their experiences on other social media platforms as well.

These indicators will help you in conducting a successful virtual event and improve brand recall power and loyalty. It’s time to take advantage of clever tips and rock your every online event.

Almond Virtex is a virtual/hybrid events and experiences platform, designed to help brands & organizations to host engaging, secure, and immersive experiences seamlessly. Our virtual event platform is end-to-end customizable and enables organizations to host any type or size of virtual events such as conferences, summits, fairs, exhibitions, expos, award shows, product launches, town halls, trade shows, AGMs & more.

To know more about “Last mile digital” watch our video:

ALMOND VIRTEX – #1 VIRTUAL EVENT PLATFORM

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Top 5 secrets to make your hybrid or virtual event a big success!

Top 5 secrets to make your hybrid or virtual event a big success!

Abhinav Jain is the CEO & Co-founder at Almond Solutions – An ATechnos venture. Almond Virtex has hosted hundreds of virtual and hybrid events last year.

If we talk about what great things happened to the experiential industry during the pandemic, then virtual events will top the list, followed by hybrid events. The organizations have realized the potential of virtual events, and now they are moving towards Hybrid events that will stay in the market for long.

What is a hybrid event?

A hybrid event is a combination of virtual & in-person events. The hybrid event happens in front of a small percentage of a live audience while most of the event audience attend the event remotely, online through a virtual platform.

Now let’s get into the tips of hosting a successful hybrid event.

Hosting a successful hybrid event depends upon the type of people we are targeting and the specific objectives of the event. Here we are going to share some factors that decide the success of a hybrid event.

Choose the correct hybrid event partner.

In the current scenario, there are many options to choose from. But what should be looked at before choosing one? Many brands look for the technical capabilities for the successful conduct of the event, but the success depends on how integrated the event is. Many new players are offering hybrid event services. But, it is always good to choose a platform partner who has experience in holding virtual and physical events that will make a real difference. Also, remember copying a physical event into a virtual space is not a great idea rather hybrid and virtual events need to be thought of from a digital-first approach.

The event platform should have built-in features.

While choosing a virtual event platform, always consider the features offered. As the attendees are diverse, some attend the event in person while some remotely, it becomes very challenging to keep everyone engaged. So, an AI-enabled platform helps in getting insights to make the event more engaging and targeted.

A well-developed user-friendly platform.

Check on how well you are addressing the needs and preferences of your audience. it will tell you how successful your hybrid event will be. It is crucial to have an interface that is accessible to everyone and easy to use without any complexities.

Personalization.

If the platform is personalized, the audience will stay hooked to the hybrid event. Participants will be attending the event from different locations, and hence everyone wants the best experience. The platform offering flexible preference-based options should be your go-to choice which will get more people to register.

Response time and resolution.

It is the most vital aspect to look at before finalizing any event partner. Both virtual and in-person events have their respective challenges, but hybrid events have a mixture of challenges faced by both types of events that is important to address to make the event glitch-free. To cater to the same, it is important to check the capability of the team to handle challenges in real-time and the tech support they offer.
If you are considering all the above factors, you are ready to choose a virtual events platform partner and start with your next hybrid event.
The author of this article is Abhinav Jain, CEO & Co-founder – Almond Solutions. Almond Virtex, a virtual and hybrid events platform, can be your perfect partner to host a hybrid event. More details @ https://almondvirtex.com or Email – info@almonds.ai
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