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6 questions your event sponsors will ask you

6 questions your event sponsors will ask you

Event sponsorship is the method of advertising a brand by sponsoring or supporting an event financially in exchange for brand awareness to highly engaged attendees. Several companies are now relocating their advertising budget for event sponsorship, to connect with their customers in a personal way. Hosting a virtual event is not as easy as it sounds on paper. It is a complex and costly process and successful brands host virtual events by creating an expert event sponsorship package.

Questions your event sponsors will ask you before the partnership:

While hosting your brand’s virtual event your sponsor would want to see value in your offering and understand your product completely. Sponsors will ask a series of questions before they offer you the opportunity of getting your brand in front of your potential customers on a hybrid event platform.

1. What is the visibility that we get at the event?

The sponsor will not be interested in your event if they are not clear on the quantum of visibility that they will get at your event. Thus, you have to think from the perspective of your sponsor and craft every single element in your sponsorship package with utmost caution.

2. How best do you describe your event?

Copying event descriptions from the event profile is a major turn-off for sponsors. Also, some event organizers make the mistake of having descriptions in only a few lines. Sponsorship is B2B and without such clarity in information, the sponsors will not get trust in the partnership.

3. What are the demographics that you cover?

Sponsors are business people who are looking to generate a solid ROI through sponsorships. They want to bring their service to their audience and a seasoned Virtual platform like Virtex understands this pretty well. It makes sure that it matches its demographics with the exact target group of the sponsors to make the sponsor negotiation process easier.

4. What role do we play in the event?

Sponsors wish to see themselves as an added value for the event. Experienced organizers come up with compelling proposals that include the sponsors in the event so that they get to add value to the event. Virtex, the best virtual platform in India, involves the sponsors early in the event planning process, to give them their space.

5. Do we get access to the audience?

Sponsors will be anxious to make the best out of the package. Whether to give them direct access to the audience or not should be decided carefully. There is however networking software available to facilitate connections between the attendees and the sponsors.

6. What is the cost of the sponsorship?

Sponsors will be worried about the budget and if the event doesn’t fall within their budget, they are not likely to sponsor it. Event organizers can help keep other costs such as travel, accommodation costs, employee expenses, event tickets, etc., at the lower end to compensate.

Bottom Line:

Though the right event partnerships have tremendous potential to attain great customer reach, it doesn’t happen just like that on a blue moon day. Your sponsors will ask questions and get their stance cleared and will not be ready to sponsor until they are thoroughly interested in your virtual event. Event organizers like Virtex, the best online event platform in India can help you navigate through the sponsorship partnership by planning, promoting, and bringing up the best event sponsorship packages.

Source by: Almond Virtex
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Why are hybrid events the ‘future’?

Why are hybrid events the ‘future’?

After the Covid-19 breakdown globally, there were many changes in our daily routine in various ways, the most significant of which was the way we communicated with one another. Throughout this trying time, we have modified our engagement with others by doing virtual meetings and conferences. When the epidemic is over, the issue becomes whether we will return to our face-to-face interactions or if online activities will become the norm.

An important feature of such events is the fact that hybrid events do not require a lot of high-end technology, such as virtual reality, augmented reality, holograms, or anything similar, contrary to popular belief. You can create a high-quality hybrid event using readily available technologies without requiring years of training or skill. With the availability of numerous hybrid platforms, many reasons make hybrid events in India as well as globally as the future:

Cost-Effectiveness of Hybrid Events

By lowering the number of in-person participants, hybrid events can help you save money on travel, venue, food, and other expenses. However, expenditures for the virtual component of the event, such as the web platform, audio, and cameras necessary to transmit the event to remote attendees, must still be considered. Despite this, the virtual component will be less expensive than the in-person component. Joining online is also advantageous for the participants. They are only needed to have a reliable internet connection.

Increased Reach

Hybrid events allow reaching a large number of people by including both physical and virtual audiences. An in-person event may have limitations in terms of the size of the venue and the number of people that may attend. Hybrid events allow you to have the same number of participants online as you have in person, if not more. This way, you will be able to broaden your audience and optimize the capacity of your event. Furthermore, this combination allows participants who are unable to physically attend these events to participate remotely through a hybrid event platform. Speakers from all over the world may virtually attend your event from the comfort of their own homes, something that would otherwise be impossible.

Increased Audience Engagement

The best hybrid events platform in India as well as globally are those that have maximum engagement with the audience. The objective of every event is to promote active participation as well as influencing real-time dialogues. Overall, you want to provide guests with a positive experience. The possibilities for audience participation and the degree of engagement recorded during an event can be used to determine the event’s success. Hybrid events provide event planners with a huge edge by allowing cross-platform engagement. On the hybrid event platform, there is interaction between online participants. In addition, there is interaction amongst in-person attendees at the event site. In-person participants can connect, communicate, and network with remote attendees during hybrid events.

Availability of Data-Driven Insights

Hybrid events are gold mines of data, and they may provide a wide range of insights based on the analysis of several data points. For example, companies may learn which portions of the audience were warmly welcomed by interacting with them at numerous contact points. You’ll be able to keep track of attendance for all of your sessions. You may also plot out when the optimum time is to have events. Furthermore, you may identify the nature of the content and fine-tune it for future use.

Hybrid Events are Environment Friendly

Travel is one of the most major sources of CO2 emissions, and in-person events will always need some form of travel, whether short or lengthy, to get to the event’s site. This allows you to host an event with a sustainable mentality while also expanding your reach to other locations and countries. Attendees who are worried about their environmental impact can participate in an online version of an in-person event. Attendees will be able to participate in the event and receive the same advantages as any other participant while also participating in a responsible activity that reduces carbon emissions.

Source by: Almond Virtex
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Is a hybrid event suitable for your organization?

Is a hybrid event suitable for your organization?

A hybrid event makes use of a combination of in-person and digital strategies to optimize audience experiences and to reach the target audience better. Every single aspect of hybrid events is designed and personalized for the audience and focuses on deriving optimal ROI. The ultimate aim of the hybrid event platform is to connect the brand with its local and international audiences. Event organizers realize that hybrid events are the way towards the future and are adopted by many organizations as it enhances their flexibility in operations and helps them to network better. So should your organization be conducting a hybrid event? Read through to explore.

Is the hybrid event platform suitable for your organization – things to consider:

Hybrid events are a mix of live and virtual events and can be performed with accessible technology. They require years of experience and expertise, and a credible hybrid event organizer like Virtex will get it done with accessible technology and within your budget. They will add a virtual component to your live events so that your audience can participate in the event, no matter where they are. If brand engagement is what you are looking for, then you should leverage hybrid events as engagement is its active ingredient.

Virtex offers the best hybrid event platform in India, that focuses on the seamless integration of technology to enhance the participation of live and virtual audiences. Hybrid events treat your live and online audience equally and ensure that they get the best out of the event. Here are some advantages that you derive from hybrid events.

1. Improves audience reach:

By hosting a hybrid event, you are enhancing attendance for your event, who are your future leads. It has the potential to influence that audience, who were not prepared to attend the event. And there is a 23% chance that the attendees of the event will be attending the future events by the organizer, compounding the reach and attendance of current and future events.

2. Better audience engagement:

When you host a hybrid event, you get your virtual audience to participate in the event actively from their mobile, computers, and other gadgets. They are actively interacting with the event through their likes, shares, and comments. You can also conduct live polls during the session or could have a doubt clearing session with the speaker. All these ensure that your audience interacts with the event (and your brand) and don’t remain as mere spectators.

3. Yields sponsorship opportunities:

About 70% of the corporate sponsors will be interested in attending a hybrid event if they can effectively reach their audience. Hybrid events help sponsors improve their reach and they can communicate with them live. It helps them seek new opportunities and brings trusted collaborations for your organization.

Verdict:

By hosting hybrid events, your organization can reduce travel costs, contribute positively to the environment, and above all keep your marketing pipeline stuffed for at least a year. If you think your organization requires a hybrid event, contact Virtex, the best platform for Hybrid events in India. Virtex will organize the event for you by making use of the best and advanced tools and software platforms and helps you connect with your targets better.

Source by: Almond Virtex
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Secrets to make your virtual event successful by our virtual show run team

Secrets to make your virtual event successful by our virtual show run team.

Webinars, online conferences, live streams, and a host of other events are now held virtually efficiently and cost-effectively to connect the global audience across a theme. A virtual event platform offers a lot of advantages and stands as a testimony of great programming skills. It helps build professional relationships, reaches a wider audience base, accommodates those who are not able to attend in person, and above all, stays within the budget.

But hosting a virtual event is not as easy as it sounds, and takes expert knowledge and experience to yield success out of it. You should leverage on a platform that offers the thrill of a live experience along with the complete effectiveness of digital engagement. Virtex is one such expert virtual event platform in India that unscrambles the limitless possibilities of the virtual world for a phenomenal experience.

How Virtex creates immersive virtual experiences for its clients?

Be it conferences, launch events, community events, R&R shows, training programs, or exhibitions, Virtex offers the most secure, scalable, and customized virtual event platform that is backed by the power of data and analytics. We help connect your brand with its end audience through our expert AI-powered services. Our services are scalable as they are hosted on a secure platform along with best-in-class tools to engage the audience and measure the business objectives at the end of the event. Our virtual show run team also leverages real-time data to analyze the progress and optimize the virtual experience.

Little secrets of Virtex unfolded – how we create dynamic virtual experiences:

Virtex is the best virtual event platform in India that helps its customers host or conduct virtual events on a trusted platform that has been globally accredited. Here are our little secrets that help create an immersive and dynamic on-screen experience for our brands.

  • Relevance: Our virtual show run team ensures that the theme of the event relates to the audience and is inclined towards their psyche. They get the timing of the event right, based on the context, and keep it short and engaging.
  • Differentiation: We know that the world revolves around the online sphere and thus we do all it takes to differentiate your event from the rest of the pile. Our team ensures to relay events that lean into the insights of the audience.
  • Hosting with appropriate tools: We use the right software and AI enabled tools with the utmost focus on privacy and data security. With Virtex, you can create interactive virtual exhibitions, restricted meeting rooms, café and game zones, and almost everything under the radar of virtual events, on par with your business requirements.
  • Support and analytics: Our clients trust us, as we have their back throughout the event. Our holistic event organizing approach and live analytics with real numbers are what differentiates us as the best virtual event platform in the country.

At Virtex, we deliver your brand’s message and impression to your target audience, over a robust and scalable online platform. Our sophisticated technology measures business engagement and makes the entire event highly interesting for the audience and of monetary benefit for our clients.

Source by: Almond Virtex
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How to drive more attendance for your virtual event?

How to drive more attendance for your virtual event?

If the last year has taught us anything, it’s that virtual events are here to stay, regardless of how the epidemic unfolds. Unsurprisingly, the number of companies organizing virtual events is expected to quadruple by the end of 2022. Surprisingly, 55% of event planners expect to increase their investment in virtual events in 2021. The worldwide virtual events market was valued at $78 billion in 2019 and is expected to expand at a compound annual growth rate of nearly 23% through 2027. The virtual event trends in India have also followed the international trend. As a new concept, many users have been unable to quantify the number of events they should attend in a week or fortnight. This is why screen fatigue is a common issue due to which the overall popularity of virtual events could reduce. However, the event organisers should take account of some important points, as presented below, to drive more attendance to the virtual event:

Virtual Event Platform

This might sound basic, but it is crucial to note that the platform on which the event is organized plays a significant role in attracting people. Make sure your platform can manage an event of your magnitude and that it has all of the interactive features you’ll need, such as polls, breakout rooms, live chat, and feedback systems. Virtual event platform eventually helps in increasing the success rate of the overall online exhibition event.

Create an Attractive and Engaging Landing Page

First impressions are crucial. Your event landing page is where potential attendees learn all there is to know about your event. Dazzle them with a concise event offering, clear communication, and a beautiful page UI. Try to make the page engaging and appealing to the people. Give as many facts about the event as possible in a straightforward, easy-to-understand manner – what is the event’s idea and goal, what problems does it address, what to expect from different sessions, who to contact for additional information, and so on.

Start Promoting the Event Early

In general, virtual event participants tend to register in the last month before the event. This is no reason, however, to begin advertising it as soon as feasible. Be the first to put a date on your members’ calendars and exploit the time between updates, incentives, and syndicated material to pique their curiosity.

Increase Your Email Marketing

According to Markletic’s recent research, email is the single most successful technique to promote virtual event registrations for 76% of marketers. Create emails that highlight different aspects of your event, such as networking hours, keynotes, and breakout sessions, inside your email campaigns.

List your Event in Various Platforms

This step can determine the nature of your event. However, if your event is accessible to the public, try putting it on services like Eventbrite, Facebook’s Event listings, and other comparable sites. It’s usually free to post your events on other websites, and it can help you reach a wider audience, especially if your event is about a topic that people are looking for.

Leverage Influencers

Engaging an influencer will help in improving the overall buzz about an event. The overall reach of the event will increase and hence attendance will be improved significantly. In the current scenario, there are several nano and micro-influencers on different social media platforms that could be leveraged to increase the overall popularity of the virtual event.

Leverage word-of-mouth from existing attendees

Live reviews and reactions from existing attendees on social media platforms could help overall popularity for an existing event. Further, such reactions could help in engaging more audiences in future events.

Source by: Almond Virtex
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Ways to Monetize Virtual Events

Ways to Monetize Virtual Events

Virtual event monetization refers to hosting a live virtual event and generating income by selling products/services to your targeted audience. In the pre-COVID period, live events were a key source of money. Virtual events also provide a lot of advantages, but they have their own set of challenges. Revenue generation appears to be one of the most common roadblocks.

According to research from Event Manager Blog, 32.8 percent of event planners are still not maximizing the value of their virtual events and are simply doing it for free. The truth is that there are a lot of untapped opportunities for planners to monetize virtual events.

Strategies to Monetize Your Event

VIRTEX, a leading technology transformation company in India, has built an ever-evolving virtual engagement platform that provides “end-to-end meeting and event management solutions”, enabling global brands to create highly engaging virtual experiences.

We have put together below ‘tried-and-tested’ methods that will enable you to monetize your virtual events and realize the full potential of your virtual events.

1. Sell Premium/Paid Tickets

One of the easiest methods to make money hosting virtual events is to offer attendees limited free access to the event and encourage them to purchase a ticket to view the entire event. Alternatively, you can offer a mix of free content and paid upgrades.

Using a ‘tiered ticketing strategy’ model, event organizers can profit from virtual events. An organizer can also collect specific attendance data based on the upgrade chosen. This allows sending out targeted follow-up marketing and promotional offers to attendees after the event.

2. Sponsorship Opportunities

Virtual events, like in-person events, offer a variety of ways for event organizers to earn money by recognizing sponsors. VIRTEX, one of the best and futuristic virtual event platforms in India, recommends marketers think ‘outside the box’ and go beyond traditional sponsor packages such as mentions on the events website and registration page.

Marketers can build sponsor visibility through social media channels; online exhibit halls; rotating advertisement banners which endorse breakouts, and gamification with sponsor messages. Sponsored host sessions or expert roundtables can also be included. They can be promoted through methods such as email marketing and push notifications.

3. Recommend Affiliate Offers

Affiliate commissions are another wonderful way to generate money from an event. If you’re going to be promoting affiliate tutorials, software, or products, during your virtual event, then, you can become the company’s affiliate partner and promote your affiliate link. You can earn an immediate commission if the attendee buys a product or signs up for a free trial via the affiliate link.

4. Sell Ad-Space

Your registration page and event website will receive a lot of traffic. Hence, you can sell ad spaces to earn revenue in the same way that you offer sponsor packages. Running the most relevant advertisement for your event is the best tactic to gain from advertising revenue.

If you do not have enough time, though, you can make money using Google AdSense. You should choose an advanced tracking tool which allows you to maintain track of your efforts. This enables identifying which of the online marketing initiatives are delivering the most traffic to your business and event website.

5. Upsells and Bumps

Event organizers can make money by selling add-on products to attendees when they buy a ticket to the event. This is done by prompting add-on products which the buyer will be interested in buying. And then, asking the buyer to check a box before completing the order.

If the buyer has already bought the event pass, you may send him/her to an upsell page. This prompts him/her to evaluate other products so as to include it in his/her order. You can promote your existing products or anything you have created to complement the virtual event as add-on products.

Bottom Line

Virtual events have a lot of monetization potential. However, it all depends on how well you can make use of the available opportunities.

VIRTEX, a topmost technology transformation company, has built a cutting-edge technology virtual event platform in India. VIRTEX recommends several ways to incorporate and maximize virtual event monetization in your event. This is evidenced by the number of revenue generation possibilities outlined above.

Source by: Almond Virtex
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How do virtual exhibitions deliver more ROI than physical expos

How do virtual exhibitions deliver more ROI than physical expos

Trade shows and expos were a catalyst to draw attendees for a business, but with the outbreak of the pandemic, the physical expos came to a standstill. People are now afraid to attend any gatherings, which appears to have changed the landscape of events. With safety in mind, many firms have taken the plunge this year and are hosting virtual events.

Hosting a physical expo is a costly affair, you have to gather people and convince them to stay interested in the expo till the end. An exhibition hosted virtually gathers audiences beyond geographical boundaries, is cheaper to host than in-person ones, and in the process enhances ROI

How do virtual exhibitions reflect on your business ROI?

While we understand what is in it for brands to organise virtual exhibitions, we shall delve into how brands are generating more ROI from these virtual exhibitions than physical expos.

1. Better brand exposure

Compared with physical expos, the virtual event platform has a longer lifespan. It can last for several days, as long as the organizer wants. The brand has a better, faster, broader, and in-depth reach. Brand exposure leads to brand recognition, which can easily persuade prospective customers to sample your brand for little to no cost at all.

Furthermore, firms with a loyal customer base do not need to spend a lot of money on new customers, because loyal customers will constantly come back for more. These same loyal customers are likely to become brand ambassadors, recommending your business to their friends, family, and other online customers.

Moreover, brand awareness and recognition improves the effectiveness and impact of other marketing efforts, resulting in increased sales and repeat business.

2. Global reach

Virtual events have a large audience and can reach worldwide markets. Because virtual events are scalable and accessible to anyone with a smart device and internet, they generate leads. Virtual events reduce restrictions such as physical barriers and time zone differences, resulting in a significant increase in audience size.

Conferences, trade fairs, and exhibits all have the same purpose: they are utilised by businesses and organisations as marketing tools to interact with their customer base and generate leads. The larger your customer base, the more people are aware of your brand. This can translate into higher sales, increased revenues, bigger profits

3. Virtual events helps to get valuable feedback

Feedback is a crucial component that allows every organiser to assess how well he has done thus far. While gathering feedback at on-ground events can be difficult, collecting data from virtual events is simple. Through feedback sessions, the brand can obtain a sense of the pulse of the target audience and gain clarity on the audience’s exact demands.

The audience also feels appreciated because their opinions are taken into account, resulting in long-term brand loyalty. Customer loyalty assesses not only a company’s ability to acquire new customers, but also its ability to keep existing customers happy. It also improves ROI and attracts new customers.

4. Virtual events are cost-effective and lead to larger customer base

Virtual events are both less costly and more effective than traditional events. You do not have to plan out the travel costs, the venue budgets or any other type of logistics. For a much lower fee, the virtual platform is custom-made to suit the brand and business.

The combination of larger attendance and reduced cost results in a higher ROI for every event. Larger audience means larger potential customer base and a larger customer base means the company will make more sales and generate more revenue.

5. Enticing virtual booth designs can enhance ROI

Virtual trade show organisers must design their events from a single location, allowing viewers to peruse a variety of exhibits. Using a website or app to display organiser profiles, photos, logos, and posters to make your business stand out allows attendees to seek more information and eventually converts them into leads. Adding a highly recommended booth staff option allows attendees to contact you, learn more about the product, and become prospective leads for your company.

Conclusion

In the coming days, virtual events will prove to be an essential marketing tool that firms will use to grow their customer base. With a clear set of ROI and other advantages in play, it’s time to abandon the traditional method of event execution and go digital.

Source by: Almond Virtex
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Virtual Exhibitions: B2B Trends for 2020

Virtual Exhibitions: B2B Trends for 2020

Covid-19 has hit the economic activities with a purpose and vengeance. There are hardly any areas or sectors which are left unaffected due to the pandemic. However, one of the greatest impacts have been taken by marketing and promotional plans of companies. There are countless events which were either postponed or cancelled in wake of the pandemic. However, even though nobody realises or acknowledges it today as there’s no research on how “virtual events and exhibitions ‘saved the day’ during the pandemic”, virtual exhibitions have helped in reducing the overall pressure off the decision-makers around the world. The total size of B2B virtual exhibitions shall be close to $774 billion by the end of year 2030. Furthermore, 84% of the organisations that held a virtual summit reported that the total cost of organising the event was reduced considerably. Furthermore, 74% of the event organisers feel that virtual exhibitions will dominate the future of B2B summits. Even if the pandemic subsides soon (which we wish so much), around 97% of event managers predict that the overall number of hybrid events will increase in the coming years.

Virtual and online exhibitions not only helped in ensuring that not all events were cancelled or postponed; it also opened up new arenas for event planning and management which will be used even after the pandemic is over for good. Continuing with the positive trends for virtual exhibitions and hybrid event platforms, the following factors should dominate the B2B trends in the year 2020 in respect to online exhibitions:

1. Live Translation:

Language barriers decide success or failure of an event. With inclusion of live translation, any live event can be available for people in different parts of the world. These live translation feeds could be accessed through headphones and earpieces. With improved technology, a large number of languages could be included for increasing overall participation.

2. Event-based Applications:

Since there are a number of applications that are used currently for facilitating online exhibitions, the trends in future, especially in the context of B2B virtual event platforms will include personalisation of event apps for calculation of brand activations and engagement level of an event. From a B2B perspective, it would mean better reporting to monitor the overall success of the event.

3. Inclusion of chatbots and machine learning:

Even though the digital technologies have evolved significantly due to which virtual exhibition platforms have been able to deliver value to the business organisations. Machine learning can help in delivering value by aligning with quality required by a business. Furthermore, there could be better interactions and quality of FAQs could be improved.

4. Connection through live streaming:

Better interaction between organisers and audiences could be facilitated through improved technologies. Live streaming will help in saving time and improving the quality of meetings.

5. Improved Engagement:

Different engagement features could be included in the hybrid and virtual exhibition platforms such as “Q&A”, “Group Chat”, “Raise Hand” and “Social Lounge” which would help in improved interactions between the parties.

6. Facial Recognition:

Another important development in the field could be introduction of facial recognition that will improve level of event security. For a larger B2B interaction, such a feature should be needed for a better and personalised experience for attendees.

7. Inclusion of multi-sensory experiences:

Virtual exhibitions take account of sights and sound which makes it quite limited in creating a lasting impression among the participants. However, with touch panel interfaces, gamifications, and VR technology, B2B hybrid and virtual exhibitions could help in including a wider range of senses.

One of the important reasons due to which virtual exhibition platforms have become popular during the past few months could be the fact that businesses around the world realised that virtual and hybrid event platforms can not only help in coping up with the pandemic-induced environment but it is an answer to a simple problem. For instance, there could be a number of events and meetings wherein online exhibitions are more feasible than the traditional ones. In the upcoming years, it is expected that events shall be more interactive, informative and dynamic. Virtual exhibitions, especially in the context of corporate event management, are here to stay, and platforms like VIRTEX are helping to make it possible.

Source by: Almond Virtex
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Checklist for choosing a hybrid event venue

Checklist for choosing a hybrid event venue

The event industry saw a massive shift in trends and technology in terms of hosting an event. Hybrid events are one such trend that has taken off and is the future of the events industry. Hybrid events are like the traditional events and new technology (virtual events) being together under the same umbrella to redefine how the events will be held in the future.

A hybrid event platform is essentially a blend of technology and networking equipment that will make the hybrid event venue stand out from the rest.Here are some things that you should consider while choosing your perfect venue to host a successful hybrid event:

1. Venue capacity

Getting to know the capacity of the venue is essential. Think of questions like, is the space sufficient for the equipment and team? Is there any separate room available for live streaming? Will the projected count of attendees fit into the venue? These questions are sure to help you nail a perfect venue to host your hybrid event.

2. Equipment

Multiple cameras, microphones, tripods, lights, and giant screens are some of the equipment an organizer must include in their checklist. The kit can be yours or hired externally. A suitable option is to choose a venue with all the equipment mentioned in the list or request the platform to accommodate the equipment if it’s not available.

3. Efficient power supply

A robust power supply is required to handle high-quality equipment like cameras, computers, and virtual platforms. The attendees coming to the event will need a power supply to charge their devices like mobiles and laptops. Make sure your venue has adequate power outlets for all your equipment. Check for the backup power source with the platform in case of a power outage.

4. Internet Connectivity

A hybrid event requires seamless internet as it live-streams the event to its virtual audience. Ensuring secure and reliable high-speed internet is crucial while selecting a venue.

5. Safety Measures

Since hybrid events became popular during the pandemic, safety measures will be the core thing to have in the future. While choosing a venue, make sure to check the venue’s safety measures as advised by the government, like social distancing, clean restrooms, masks, sanitizers, etc.

6. Accessibility

The term “accessibility” refers to the ability of anyone, including people with special needs, to use the venue and its services. Knowing who your attendees are and what their needs are. You’ll almost certainly know whether or not there will be children at your event, but you may not know if there will be people with disabilities.

7. Cost and flexibility

Negotiating with venues by being flexible on the event date may be an excellent strategy to save money. They could have some open slots on their schedule that they’d like to fill. You are more likely to receive a lower price if you provide two or three date alternatives.
Finding the right venue to host your hybrid event can be a daunting task, but it will be all worth it if you host it properly. We hope these things have helped get you thinking critically and creatively to find your perfect venue.
Source by: Almond Virtex
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6 Common Blunders To Overcome In Your Next Virtual Show

6 Common Blunders To Overcome In Your Next Virtual Show

Hosting a live event is an uphill task with lots of planning, workforce, and a big budget involved, with no room for errors to pop up. The same happens with virtual events. It takes a lot of hard work and focuses on organizing a virtual event successfully. Virtual events have been a blessing since the events shifted from in-person meetings to virtual meetings. Virtual events are getting exceedingly popular with time. According to Grand View Research, the virtual events market size was valued at USD 78 billion in 2019 and is projected to grow at a rate of at least 23% per year from 2020 to 2027. The transition was newer to many organizers, and it forced them to host outside their comfort zones. Unfortunately, mistakes happen unintentionally and get rectified immediately so that the event proceeds smoothly. So to successfully conduct a virtual/hybrid event, let’s look at six common blunders and how to avoid them:

1. Choosing the right platform:

Not having a perfect platform can be a daunting task to host a virtual event. There are dozens of virtual event platforms available, but choosing the right one is tricky. To ensure that you have selected the right platform, make a checklist of features you want in your event and match the platform that suits your list. Our virtual event platform is secure, customizable, and easy to use to deliver an immersive virtual experience for the audience.

2. Avoid too much content:

Content is a crucial component of the virtual event. Having the right balance in the planning of sessions and their durations can lead to better audience engagement. No one enjoys sitting through heavy PowerPoint presentations for longer durations in an event. To not let that happen, focus on delivering informative, short yet engaging content with having frequent breaks in between sessions for the attendees to relax and look forward to the event. VIRTEX provides attendees with café and game zones so that attendees’ excitement stays for the entire event.

3. Rehearsing for the event:

Rehearsals are mandatory to make sure you conduct a successful virtual event. Having red flags in between circumstances does not look good. To avoid that, make sure that your audience and tech support teams are a part of this process to understand how the day will flow and spot any potential weak points in your setup. Ensure that everything goes well smoothly to deliver brilliant event experiences to attendees when the actual event date arrives.

4. Inexperienced Speakers and Host:

If the speakers/host are not engaging enough, it becomes pretty hard for attendees to remain enthusiastic in the virtual event. Get experienced speakers and have their content beforehand so that there won’t be any technical issues. Speakers are an essential part of your virtual event. Providing necessary tools will help them put on a show that engages the audience actively.

5. Boarding the right sponsors:

Forgetting to include sponsors is like missing sweetness from the chocolate. Having them on board can add value to your event as well as generate revenue. They are the trustworthy sources of any event, be it physical/virtual/hybrid. As per Marketing, 91% of event organizers get their event sponsored to attract more sponsorship to generate additional income. Sponsors should be related to the theme of the event for better engagement.

6. Following up with attendees:

For a successful event, it is essential to get a follow-up of attendees. Follow-up can be taken as a thank you email or a post-event survey at the end of the event. Send it to attendees, presenters, sponsors, volunteers, and staff to better understand how the event was and what to improve in the future. Many common challenges can be avoided with proper knowledge of how to overcome them. As the saying goes, you learn from your mistakes and improve upon them in the following virtual/hybrid event.
Source by: Almond Virtex
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