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Benefits of Using Event Analytics?

Benefits of Using Event Analytics?

The trend of virtual and hybrid virtual events is increasing with time. You can find numerous types of hybrid events in India as well as outside of India. Since the number of events is increasing on virtual platforms, managing those events manually is also becoming more and more complex.

Event analytics offers a solution to all these problems. But, first, let’s understand what event analytics is and how it works.

What is Event Analytics?

Event analytics is a management solution that lets you examine and analyze data from your events. Event analytics enables you to make informed decisions about boosting attendee engagement rates by offering insights into your event. It can also help you in identifying areas where your event planning approaches should be improved.

Benefits of Using Event Analytics

Now that we have understood what event analytics is, let’s understand how it can be beneficial for virtual event planners.

Time-Effective Management:

In this fast-paced world, everything needs to be done quickly, so managing various event functions manually can be inefficient as it consumes a lot of time and the chances of error increase significantly. That’s why a fast solution to these problems is essential.

Work like floor planning, tickets, registrations, schedules, and surveys, can all be done using event analytics in one location. When it comes to generating event statistics, driving deeper attendee engagement, and maximizing returns on investment, you no longer need to employ several Word or Excel files.

Intelligent Automation to Streamline Event Planning:

Intelligent automation allows you to automate various operations, which reduces the workload from the planner and performs the task instantly. However, this kind of solution requires the best virtual platform in India. Almond VIRTEX offers the best hybrid event platform India that drives the audience to the virtual events with the right path and increases engagement using intelligent solutions.

Tracking Market Campaign Effectiveness:

Managing online marketing can be difficult, especially if you’re conducting multiple initiatives at the same time. Most of the marketing managers and event planners constantly look for ways to increase the engagement on their platform, and that’s why event monitoring becomes a critical tool for choosing the best approach for these campaigns, as well as assisting managers in deciding which initiatives are working the best.

Insights of Audience Engagement:

Through event analytics, you can track which post or link gets the most engagement and what type of things get the least engagement. Event tracking can be used in order to find out which pages and links on your site are the most popular, allowing you to see if customers are more interested in one product or service than another. This data will help you make the best decision possible and ensure that your most profitable products or services receive the maximum views. Event tracking can also be used to see if you’re SEO initiatives are delivering traffic to the right pages on your site.

Visitor Segmentation:

Event analytics allows you to track events so that you can see how many new visits your SEO optimization campaign gets you, as well as segment the data by new or returning visitors, geography, and referral sources. With this analysis, you’ll be able to fine-tune your website so that it generates more high-quality leads in the future.

 

Source by: Almond Virtex
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Essential strategies for a successful hybrid event

Essential strategies for a successful hybrid event.

Hybrid and virtual events open the event venue to a broader and extensive audience, who can attend the event in person or log in to the meeting from different time zones and at their convenience. Hybrid events have taken up an important role in event planning. They help in promoting the event, engaging the attendees, and enhancing the success of the event. But to ensure that the attendees are thoroughly engaged throughout the event, it is important to craft a thorough event strategy. Here are the top strategies to make virtual and hybrid events successful.

Strategies for successful virtual and hybrid events:

The global pandemic has brought significant changes in how brands are marketed, and events are executed. The hybrid and virtual event platforms have made brands thrive amidst the pandemic and connect them with their audience. Here are the strategies that successful virtual platforms follow.

1. Creating a definite event strategy:

Defining the event strategy is the first step in getting ahead with the virtual and hybrid event. The best virtual platforms set goals and performance indicators at the planning stage itself and align them with the interests of the target audience of the event. They will first understand the preference of their audience before defining the event format and content.

2. Concentrating on the content:

Content is always the king when it comes to immersing the audience thoroughly in the virtual event. The online audience can be attracted only through quality and engaging content that guides them through an interesting experience. Attractive and engaging content delivered in the correct format will keep the target audience attentive and seek interest in the brand message.

3. Collaborate marketing channels:

The most effective way to promote a virtual or a hybrid event is to leverage a multi-channel promotional activity and use a series of coordinated campaigns. This can range from email marketing to digital marketing, social media marketing, and PR marketing. The best virtual event platforms will tap on the right channel to target the end audience appropriately.

4. Use brand positioning techniques:

The best virtual platforms in India use the best brand positioning techniques to enhance the visibility of the event sponsors and create opportunities for the audience to engage. The best technique to follow for a virtual or a hybrid event probably is to make use of a welcome video, that fills the wait time of the attendees, a sponsored giveaway, awarded for session attendance, offering virtual goodie bags with discount coupons, user guides, etc.

5. Post-event analysis:

After the event is over, it is suggested to review how the content was received by the audience. This can be done by taking feedback from the audience. This helps in modifying the event format in the future and gaining a more satisfied audience. These satisfied audiences can well be your prospective leads.

Verdict:

Hybrid and virtual events have opened new possibilities for engaging brand audiences through digital content. The best hybrid event platform in India, Almond Virtex expands the horizons of brand events with its advanced digital techniques and measures event performance with its advanced digital analytics. It creates events by combining the thrill of live experience with digital engagement to help brands tap the endless possibilities of the digital world.

Source by: Almond Virtex
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5 Key Features to look for while choosing a hybrid event platform

5 Key Features to look for while choosing a hybrid event platform.

Hybrid events lay the perfect bridge between the online and the virtual platforms and they have seen a boom from the outbreak of the pandemic. Hosting a hybrid event is a challenging endeavor and thus, it is mandatory to choose the best hybrid event platform with unique characteristics to get the event a grand success.

Factors to consider before choosing a hybrid event platform:

Hybrid events can take a multitude of forms and formats, depending on the event content and audience. The best hybrid event platform in India, should treat both its live and online audience equally and ensure that they get the most from the event. The other key features to look for while choosing a hybrid event platform are as follows.

1. Extensive platform knowledge and technical skills:

The hybrid event platform should be capable of setting up a digital event on the platform of one’s choice. They should be able to create digital ads and reach the target audience and create and format videos and slides that are viewable on the screens of the audience. They should be capable of choosing the best hybrid event technology that engages the audience.

2. Marketing skills:

Marketing the digital event on a hybrid platform is a daunting and time-consuming task and it is mandatory to choose a hybrid event service provider who has abundant knowledge in using the digital platforms properly. The campaign should hold an inbuilt marketing instinct to grab the attention of the audience and convert them into prospective leads.

3. Live streaming technology:

Live streaming technology is the lifeblood of a hybrid event. Virtex makes use of a virtual lobby control room that allows hosts to manage perfect live streaming for each participant, no matter if they are an attendee or presenter.

4. Customizable hybrid environment:

This is perhaps one of the first and the best qualities that the hybrid marketing platform should possess. It should be capable of integrating changes and adopting custom changes to the interface, according to the needs of the business and the interests of the participants. Its 3D matrix should be able to include unique features such as reception, exhibition halls, lobby, etc., and should be able to customize each of these rooms, according to the requirements of the client.

5. Analytics:

Choose a hybrid event platform that offers real-time in-person and virtual data analytics. Analytics is a valuable means of rendering event results and helps in measuring the success of the event and its ROI, with a specific breakdown of data. They help in analyzing the success of the event at the granular level and illustrate all relevant data with appropriate graphics and relevant explanations.

Verdict:

Choosing the best hybrid event platform is the only way to reach a wide audience range and keep them engaged, so as to convert them into prospective leads. Almond Virtex organizes the best hybrid events in India and offers exclusive event management tools for a successful hybrid conference or a trade event. Give your hybrid event the Almond advantage and keep measuring your success with real time analytics.

Source by: Almond Virtex
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Ideas for a Virtual New Year’s Eve Party in 2022

Ideas for a Virtual New Year's Eve Party in 2022

Soon there will be one of the most exciting times of the year. It’s New Year’s Eve!
Enjoying New Year’s Eve with a mind-blowing party is what everyone loves. However, due to COVID-19, people have realized that it’s not safe to go outside in public to enjoy. But that doesn’t mean that you can’t enjoy it. Thanks to the latest technologies, you can enjoy exciting parties with your loved ones from the comfort of your home. The virtual New Year’s Eve celebration is going to be the most trending celebration type this year. And to make your party as exciting as possible, here are some of the ideas that you can follow.

Decide a Theme:

Best parties are always based on some theme. Try to follow a specific theme for your new year’s eve party and set decoration, colors, and music as per the theme. A theme party will gather more attention than a party without a theme. Virtual event platforms offer various designs that can be used for your theme.

Virtual Invitation:

What’s better than receiving a virtual invitation to the party you are looking forward to. This will build excitement among people. You can find many invitation themes on Canva, or you can even make one. Let your invitees know about the timing, theme, and event platform.

Toast:

This year must have brought various challenges and opportunities for each one of us. Ask your invitees to share about what they are most thankful for this year and what they are looking forward to in 2022. They can share their New Year’s resolution or anything which they want to share.

Virtual Games:

Your virtual party will be incomplete without fun games. This will also allow all the invitees to interact with each other in a fun way. You can organize competitive games and can give the award to the winner to make it exciting.

Virtual Concerts:

A virtual concert can take your party to the next level. There are many concerts explicitly designed for virtual events. You can use one of those to make your party more lively and exciting.

Midnight Count-Down:

This is the heart of every near-year party. Start the countdown on your virtual platform just before midnight and ask your invitees to unmute their mic and count. Once it’s midnight, play some exciting New Year song or music with celebration noise. You can find a playlist full of such songs on any music platform like Spotify or YT music.

Celebrating New Year’s Eve virtually can be very exciting and fun. You can do many things and invite people from any corner of the world to your party. However, it’s essential to choose your virtual event platform carefully. With the best virtual platform, you can take your party to the next level. VIRTEX offers the best events platform in India so that you can organize a memorable New Year’s Eve Party and Welcome 2022 to the fullest.

Source by: Almond Virtex
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Five Crucial Questions to Ask Yourself Before Planning a Hybrid Event

Five Crucial Questions to Ask Yourself Before Planning a Hybrid Event

Virtual events are increasingly becoming popular in post-pandemic times. People have gotten used to and are more openly adopting the idea of remote/flexible working. We are well-equipped with technologies that enable us to build newer software that is propping up daily now, which enhances the virtual experience of collaborating. All said and done, there is still no escaping the need for a physical presence of an event. Unless everyone in the world has access to a phenomenal augmented reality experience, there will be many people who would want to attend the events from the venue. This gives rise to the need to plan a hybrid event, where everyone can either follow the event in person or virtually.

Business events have been going digital for some years now, partly to flaunt their technological prowess. There still are some concerns that one needs to address before considering a hybrid event.

1. Cost-Benefit analysis for the hybrid format of the event?

  • Proper budgeting is needed to ascertain whether or not the benefits expected to be accrued out of the event are going to cover the costs.
  • The technology and platform that is utilised for such an event matter the most. Choosing the best hybrid event platform such as VIRTEX offers an excellent value for money.

2. What extent of public participation is to be expected from the event?

  • If the event requires a lot of participative response from the audience, then there need to be efficient online polls and surveys to facilitate their participation. VIRTEX also provides instant gratification features, along with real-time insights and analytics.

3. What type of sponsorships will be needed for such events?

  • Sponsors for hybrid events are sceptical as to the revenue generation through such platforms. The essential factor here is the exhibit experience and the manageability offered to organisers. VIRTEX is known for their feature-rich administrator dashboards.

4. Which will be the most feasible venue for a Hybrid event?

  • VIRTEX is digital agnostic which means that it seamlessly caters to the audience on all kinds of devices, making the event highly scalable.
  • VIRTEX is the go-to platform for hybrid events in India as they allow digital marketing and social media connectivity straight through their platform with a sophisticated technological back-end.

5. How impactful will the digital event be, given a vast virtual audience?

  • The hybrid event needs to provide an immersive experience to the virtual audience due to their colossal proportion.
  • VIRTEX being the best hybrid event platform in India, provides features such as roundtables and meeting rooms which enhance the audience’s curiosity for the event.

VIRTEX has entered the hybrid event phase in India to offer a holistic solution to the transitioning events and add value to the targeted virtual audience for better engagement.

Source by: Almond Virtex
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Almond Virtex: The Most Trusted and Secure Virtual Event Platform

Almond Virtex: The Most Trusted and Secure Virtual Event Platform

After the pandemic, the world was forced to do all of its operations online. However, people started to adapt to it quickly, and it started to become a new routine for the people. Now lockdown is over in most parts of the world, but many people are still preferring virtual meetings and remote work over going physically. Due to this trend, there is a big rise in virtual meetings and events. In order to facilitate the growing market need for virtual events, there are a number of virtual event platforms available in the market. However, functionality, as well as the user interface of each platform, varies. It is for that reason it becomes critical to choose a platform that meets all of your needs. Whether it is a corporate meeting, a virtual celebration, or a video conference, the virtual event platform must be able to fulfill the needs with a user interface that makes the virtual meetings more interesting and happening. On top of that, the platform should be well-secured and trusted, so issues like technical glitches and other undesirable things do not occur.
Almond Virtex is the most trusted, secure, and best virtual event platform in India, with a remarkable brand reputation for its high quality and secure work.Rather than just offering virtual event platforms, the company also offers various virtual as well as hybrid event solutions for event agencies, associations, workforce, companies, workforce development organizations, universities, and many others.
Almond Virtex was created by a team of technologist-turned-experience designers who feel there is a significant difference between duplicating a real event into a virtual world and developing a digital-first event. Any virtual exposition, large-scale conference, property expo, job fair award ceremony, live video broadcasts, or virtual video interviews may benefit from Almond Virtex’s versatile, customizable, feature-packed, mobile-friendly online and app. With the 5 Guinness Book of World records on its name for facilitating the highest number of people in a virtual medium, Almond Virtex has become the only online event platform that holds such a record.

Features offered by Almond Virtex:

Whether it is an online conference, virtual meeting, or any online celebration, Virtex offers a wide range of features to its users to enhance their as well as audience experience, which they love. Here are some of the exciting and convenient features offered by the company:

  • LIVE AND PRE-RECORDED SESSIONS: Organize as many speaker sessions, panel discussions, and presentations as you like. Deliver numerous sessions at the same time.
  • LIVE INTERACTION WITH AUDIENCE: The audience can interact with the presenters and panelists in real-time and offer comments in real-time.
  • SURVEYS, POLLS, AND NOTIFICATIONS: Maintain user engagement during the event using fundamental elements that contribute to a positive event experience.
  • DIGITAL NETWORKING: Establish a private virtual networking zone where participants can create profiles and engage one-on-one.
  • INSTANT VIDEO CHAT: Speakers and panelists, sponsors and exhibitors, and other participants can be video-chatted with.
  • VIRTUAL EXHIBITION: Organize an expo with highly interactive sponsor booths and exhibitor zones that may provide individualized experiences for attendees.
  • ROUNDTABLES & MEETING ROOMS: Make private as well as public meeting rooms with restricted access, or allow guests to create their own meeting rooms.
  • CONCIERGE CHAT-BOTS: A specialized system that can provide essential information, aid with event walk-throughs, and handle technical issues for each user.
  • SOCIAL MEDIA & WHATSAPP: Integrate social channels to generate buzz and accelerate two-way engagement via WhatsApp, Messenger, and other messaging apps.
  • INSTANT GRATIFICATIONS: Attendees can be rewarded for their enthusiasm, multi-level participation, and long-term commitment.
  • CAFÉ AND GAMES ZONES: The café offers a variety of engaging and pleasurable activities. The game zone offers a high level of excitement.
  • INSIGHTS AND ANALYTICS: The live dashboard shows engagement figures in real-time, while post-event analytics give detailed data and insights.
Source by: Almond Virtex
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Virtual festival Celebration Ideas for 2021

Virtual festival Celebration Ideas for 2021

After the COVID-19 pandemic, people started to adapt to the online mode of communication and work. Even though lockdown has ended in most parts of the world, many people still prefer their homes’ comfort and risk-free environment. Overall this is increasing the demand for virtual meetings and virtual events. In fact, Virtual events are expected to be more popular in the future, according to 93 % of event marketers. Virtual interaction is not only restricted to official events and meetings. In fact, today, many kinds of big functions and hybrid events are organized through online platforms. Since people are likely to enjoy any celebration from the comfort of their home, it becomes crucial that virtual celebration offers the best possible experience to the people.

The integration of new technology in the virtual event platform has made virtual events more engaging and happening than ever before. However, without any good ideas or plans, no virtual celebration is going to be exciting. Here are the top 5 virtual festival celebration ideas that you can use to make your celebration more exciting and engaging.

Competition and Games:

This is probably the most commonly used and engaging idea. There is no better way to improve the company’s engagement than to include them in the celebration. Having virtual competitions and games breaks the ice and gives an energetic start to the festival to attend the rest of the program with an active mindset.

Real-Time Art Illustration:

The human mind is designed to love art, and what better than watching an artist create art live during the virtual celebration. Whether a sand artist making beautiful sand art or any other art form, try to keep it in the festival. However, it would help if you took care that it does not get too lengthy, or else the people’s attention span will decrease.

Virtual Concert:

What’s better than listening to some fantastic music from the comfort of your home on a virtual event platform? Organizing a virtual concert as a part of your celebration is a great idea. The virtual show will make the event more entertaining. There are many great concerts available that are designed specifically for virtual celebrations and online events. You can use those concerts to make your celebration more engaging.

A litter campfire:

We all love campfires! Having a small campfire illustration during the event will bring a nostalgic feeling of ghost stories and camp activities and help people stay together and engage during the event.

Magic Show:

People love to get a surprise, and what’s more surprising and exciting than having a virtual magic show. A magic show is one of the best possible ways to grab the audience’s attention and make them feel excited about the event. This is an excellent idea if you want to enhance the experience of the audience.

With the availability of a high-speed internet connection, anyone can join a virtual celebration, which would not have been possible in the past. With the above-given ideas, your virtual celebration can reach new milestones. However, no matter how great the celebration idea is, it cannot give the best result possible unless it is integrated with the best virtual event platform. It is essential to choose a virtual event platform wisely since it will affect the audience’s experience. VIRTEX provides the best virtual and hybrid event platform with an appealing user interface and various engaging features. So make your next celebration memorable to the people with unique ideas and platforms.

Source by: Almond Virtex
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6 questions your event sponsors will ask you

6 questions your event sponsors will ask you

Event sponsorship is the method of advertising a brand by sponsoring or supporting an event financially in exchange for brand awareness to highly engaged attendees. Several companies are now relocating their advertising budget for event sponsorship, to connect with their customers in a personal way. Hosting a virtual event is not as easy as it sounds on paper. It is a complex and costly process and successful brands host virtual events by creating an expert event sponsorship package.

Questions your event sponsors will ask you before the partnership:

While hosting your brand’s virtual event your sponsor would want to see value in your offering and understand your product completely. Sponsors will ask a series of questions before they offer you the opportunity of getting your brand in front of your potential customers on a hybrid event platform.

1. What is the visibility that we get at the event?

The sponsor will not be interested in your event if they are not clear on the quantum of visibility that they will get at your event. Thus, you have to think from the perspective of your sponsor and craft every single element in your sponsorship package with utmost caution.

2. How best do you describe your event?

Copying event descriptions from the event profile is a major turn-off for sponsors. Also, some event organizers make the mistake of having descriptions in only a few lines. Sponsorship is B2B and without such clarity in information, the sponsors will not get trust in the partnership.

3. What are the demographics that you cover?

Sponsors are business people who are looking to generate a solid ROI through sponsorships. They want to bring their service to their audience and a seasoned Virtual platform like Virtex understands this pretty well. It makes sure that it matches its demographics with the exact target group of the sponsors to make the sponsor negotiation process easier.

4. What role do we play in the event?

Sponsors wish to see themselves as an added value for the event. Experienced organizers come up with compelling proposals that include the sponsors in the event so that they get to add value to the event. Virtex, the best virtual platform in India, involves the sponsors early in the event planning process, to give them their space.

5. Do we get access to the audience?

Sponsors will be anxious to make the best out of the package. Whether to give them direct access to the audience or not should be decided carefully. There is however networking software available to facilitate connections between the attendees and the sponsors.

6. What is the cost of the sponsorship?

Sponsors will be worried about the budget and if the event doesn’t fall within their budget, they are not likely to sponsor it. Event organizers can help keep other costs such as travel, accommodation costs, employee expenses, event tickets, etc., at the lower end to compensate.

Bottom Line:

Though the right event partnerships have tremendous potential to attain great customer reach, it doesn’t happen just like that on a blue moon day. Your sponsors will ask questions and get their stance cleared and will not be ready to sponsor until they are thoroughly interested in your virtual event. Event organizers like Virtex, the best online event platform in India can help you navigate through the sponsorship partnership by planning, promoting, and bringing up the best event sponsorship packages.

Source by: Almond Virtex
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Why are hybrid events the ‘future’?

Why are hybrid events the ‘future’?

After the Covid-19 breakdown globally, there were many changes in our daily routine in various ways, the most significant of which was the way we communicated with one another. Throughout this trying time, we have modified our engagement with others by doing virtual meetings and conferences. When the epidemic is over, the issue becomes whether we will return to our face-to-face interactions or if online activities will become the norm.

An important feature of such events is the fact that hybrid events do not require a lot of high-end technology, such as virtual reality, augmented reality, holograms, or anything similar, contrary to popular belief. You can create a high-quality hybrid event using readily available technologies without requiring years of training or skill. With the availability of numerous hybrid platforms, many reasons make hybrid events in India as well as globally as the future:

Cost-Effectiveness of Hybrid Events

By lowering the number of in-person participants, hybrid events can help you save money on travel, venue, food, and other expenses. However, expenditures for the virtual component of the event, such as the web platform, audio, and cameras necessary to transmit the event to remote attendees, must still be considered. Despite this, the virtual component will be less expensive than the in-person component. Joining online is also advantageous for the participants. They are only needed to have a reliable internet connection.

Increased Reach

Hybrid events allow reaching a large number of people by including both physical and virtual audiences. An in-person event may have limitations in terms of the size of the venue and the number of people that may attend. Hybrid events allow you to have the same number of participants online as you have in person, if not more. This way, you will be able to broaden your audience and optimize the capacity of your event. Furthermore, this combination allows participants who are unable to physically attend these events to participate remotely through a hybrid event platform. Speakers from all over the world may virtually attend your event from the comfort of their own homes, something that would otherwise be impossible.

Increased Audience Engagement

The best hybrid events platform in India as well as globally are those that have maximum engagement with the audience. The objective of every event is to promote active participation as well as influencing real-time dialogues. Overall, you want to provide guests with a positive experience. The possibilities for audience participation and the degree of engagement recorded during an event can be used to determine the event’s success. Hybrid events provide event planners with a huge edge by allowing cross-platform engagement. On the hybrid event platform, there is interaction between online participants. In addition, there is interaction amongst in-person attendees at the event site. In-person participants can connect, communicate, and network with remote attendees during hybrid events.

Availability of Data-Driven Insights

Hybrid events are gold mines of data, and they may provide a wide range of insights based on the analysis of several data points. For example, companies may learn which portions of the audience were warmly welcomed by interacting with them at numerous contact points. You’ll be able to keep track of attendance for all of your sessions. You may also plot out when the optimum time is to have events. Furthermore, you may identify the nature of the content and fine-tune it for future use.

Hybrid Events are Environment Friendly

Travel is one of the most major sources of CO2 emissions, and in-person events will always need some form of travel, whether short or lengthy, to get to the event’s site. This allows you to host an event with a sustainable mentality while also expanding your reach to other locations and countries. Attendees who are worried about their environmental impact can participate in an online version of an in-person event. Attendees will be able to participate in the event and receive the same advantages as any other participant while also participating in a responsible activity that reduces carbon emissions.

Source by: Almond Virtex
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Is a hybrid event suitable for your organization?

Is a hybrid event suitable for your organization?

A hybrid event makes use of a combination of in-person and digital strategies to optimize audience experiences and to reach the target audience better. Every single aspect of hybrid events is designed and personalized for the audience and focuses on deriving optimal ROI. The ultimate aim of the hybrid event platform is to connect the brand with its local and international audiences. Event organizers realize that hybrid events are the way towards the future and are adopted by many organizations as it enhances their flexibility in operations and helps them to network better. So should your organization be conducting a hybrid event? Read through to explore.

Is the hybrid event platform suitable for your organization – things to consider:

Hybrid events are a mix of live and virtual events and can be performed with accessible technology. They require years of experience and expertise, and a credible hybrid event organizer like Virtex will get it done with accessible technology and within your budget. They will add a virtual component to your live events so that your audience can participate in the event, no matter where they are. If brand engagement is what you are looking for, then you should leverage hybrid events as engagement is its active ingredient.

Virtex offers the best hybrid event platform in India, that focuses on the seamless integration of technology to enhance the participation of live and virtual audiences. Hybrid events treat your live and online audience equally and ensure that they get the best out of the event. Here are some advantages that you derive from hybrid events.

1. Improves audience reach:

By hosting a hybrid event, you are enhancing attendance for your event, who are your future leads. It has the potential to influence that audience, who were not prepared to attend the event. And there is a 23% chance that the attendees of the event will be attending the future events by the organizer, compounding the reach and attendance of current and future events.

2. Better audience engagement:

When you host a hybrid event, you get your virtual audience to participate in the event actively from their mobile, computers, and other gadgets. They are actively interacting with the event through their likes, shares, and comments. You can also conduct live polls during the session or could have a doubt clearing session with the speaker. All these ensure that your audience interacts with the event (and your brand) and don’t remain as mere spectators.

3. Yields sponsorship opportunities:

About 70% of the corporate sponsors will be interested in attending a hybrid event if they can effectively reach their audience. Hybrid events help sponsors improve their reach and they can communicate with them live. It helps them seek new opportunities and brings trusted collaborations for your organization.

Verdict:

By hosting hybrid events, your organization can reduce travel costs, contribute positively to the environment, and above all keep your marketing pipeline stuffed for at least a year. If you think your organization requires a hybrid event, contact Virtex, the best platform for Hybrid events in India. Virtex will organize the event for you by making use of the best and advanced tools and software platforms and helps you connect with your targets better.

Source by: Almond Virtex
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